Paysenger
Case Study:

Paysenger

Ledger Leads specialists expertly managed EGO's listing campaigns. 
The token is now actively traded on tier 1 CEXes like Bybit, Kucoin, and others.

GOALS

Development of Social Media from Scratch:

Ledger Leads was given the significant task of building Paysenger's social media presence from the ground up on platforms such as Twitter, Telegram, and Discord. This was a critical aspect of their strategy leading up to the EGO token presale in 2022.

Marketing for Token Presale:

The agency was responsible for implementing marketing strategies to help raise $1.75 million during the EGO token presale.

Support for 2023 Initiatives:

In 2023, Paysenger conducted an Initial DEX Offering (IDO) on four launchpads, aiming to raise $660k. Ledger Leads played an essential role in these initiatives as well, including providing support for the EGO token listing.

SOLUTIONS

1
Handlers Growth

Handlers Growth Handlers Growth: The Ledger Leads team launched Zealy campaigns with significant EGO token airdrops, Gleam campaigns, and purchased advertising to promote the project's social networks on X-com and Telegram.

2.
EGO Token Presale

Ledger Leads specialists curated a selection of KOLs on YouTube, X-com, and Telegram within the planned budget. They also launched banner advertising on Coinzilla and similar services, prepared and published PRs on well-known crypto resources, and posted information about the upcoming presale on the most trusted ICO trackers (ICO drops, Crypto Rank) and other resources generating targeted traffic for crypto projects..

3.
EGO Token IDO and Listing (2023)

Ledger Leads specialists were responsible for conducting the EGO token IDO on GameFi, RedKite, BullPerks, and TrustPud launchpads, as well as its successful listing. Over 400+ KOLs were selected, including well-known crypto YouTubers like Altcoin Daily, Wise Advice, as well as alpha callers in X-com and Telegram, who attracted a target audience to the Paysenger community and ensured demand for the token during the listing.

RESULTS

Handlers Growth (developed from scratch):
+100,000 Twitter followers

(developed from scratch)

+50,000 Twitter followers

(developed from scratch)

+30,000 Discord users

(developed from scratch)

EGO token presale & listing:
$1.75m
raised

EGO Token Presale (2022)

$660k
raised

EGO token IDO (2023)

EGO token listed on Kucoin and Bybit

EGO Token Listing